I. The Essence and Core Logic of the Discipline

Tourism management is an interdisciplinary subject with "service experience creation" and "industrial ecosystem synergy" as its dual cores, integrating knowledge from fields such as management, economics, sociology, geography, and information technology. Its research objects cover all links of the tourism industry chain - from the analysis of tourists' behaviors (such as the consumption motives of "special forces tourism") to the integration of destination resources (such as the ecological protection and tour route design of Jiuzhaigou Scenic Area), and then to the operation of tourism enterprises (such as the revenue management of Marriott Hotels). The essence is to solve the dynamic balance problem of "tourist demand - service supply - industrial sustainability".

Ii. Training Objectives and Competency Framework

Objective positioning: To cultivate compound management talents with a global perspective, innovative thinking and cross-cultural service capabilities, who can undertake core functions such as operation management, product design and industrial planning in tourism enterprises, government departments, technology platforms and other institutions.

Capability system:

Theoretical basis: Master tourism economics (such as the tourism multiplier effect model), consumer behavior (push-pull theory), and service management (Critical Moment MOT theory);

Practical skills: Hotel front desk and room management (such as Hilton's standardized service process), travel agency route design (cultural tourism integration product development), digital operation of scenic spots (AI passenger flow prediction system);

Cutting-edge capabilities: Application of smart tourism technology (AR tour guide development), sustainable tourism planning (green hotel certification system), cross-border tourism services (multilingual emergency communication).

(1) Non-Chinese citizens who abide by the laws and regulations of the Chinese government, are physically and mentally healthy, and hold valid ordinary passports of foreign countries; (II) Educational qualifications and age requirements for applicants

Undergraduate students: High school graduation or equivalent is required, with an age range of 18 to 30 years old (as of September 1, 2025).

2. Master's degree candidates: Must hold a bachelor's degree and be no older than 45 years old (as of September 1, 2025).

3. Doctoral candidates: Must hold a master's degree and be no older than 50 years old (as of September 1, 2025).

4. Preparatory students and visiting students (one-year program) : Age should not exceed 50 years old (as of September 1, 2025). (III) Language Proficiency Requirements:

All undergraduate, master's and doctoral students in our university are mainly taught in Chinese. Applicants' Chinese proficiency must reach level 4 of the International Chinese Proficiency Standard (hereinafter referred to as HSK), and the validity period is within two years. Applicants whose previous academic stage was taught in Chinese can be exempted from submitting the HSK Level 4 certificate, but they must provide proof that Chinese was the medium of instruction.

2. Doctoral students can choose to be taught in English (except for the major of Ship and Ocean Engineering). Applicants for programs taught in English are required to provide an English proficiency certificate. Applicants whose official language is English are exempt from the English proficiency certificate. Other applicants are required to achieve a TOEFL score of 80 or above, an IELTS score of 6.0 or above, or provide a certificate of equivalent English proficiency.

For majors where Chinese is the medium of instruction, students' Chinese proficiency must reach the HSK Level 5 standard upon graduation. For majors where English is the teaching language, undergraduate students are required to have a Chinese proficiency level of HSK Level 4 upon graduation, while master's and doctoral students are required to have a Chinese proficiency level of HSK Level 3 upon graduation.

(4) Economic guarantee requirements

Applicants are required to submit the "Financial Guarantee Letter for International Students of Jimei University", providing a guarantee proof sufficient to cover the tuition fees, accommodation fees, and living expenses for studying in China. At the same time, submit the work certificate and a copy of the passport of the financial guarantor.

1. "Admission Application Form for International Students of Jimei University"

2 Copies of passport and visa pages (ordinary passport, valid until after October 31, 2025)

3.2-inch color ID photo with a white background

4. The bachelor's degree certificate and transcript, which have been notarized by the local authoritative notary office or authenticated by the Chinese embassy abroad

5 Provide a HSK level 4 or above certificate of the New Chinese Proficiency Test

6. Two recommendation letters from professors or associate professors, including the detailed contact information of the recommenders.

7. Study/Research Plan in China

8. A certificate of no criminal record, issued within the last six months.

9. The "Financial Guarantee Letter for International Students of Jimei University", the guarantor's work certificate and a copy of the passport/ID card

10. "Physical Examination Form for Foreigners", issued after February 1, 2025

11. Students whose parents or one of them is a Chinese citizen, or who have emigrated abroad themselves, must submit the original entry and exit records of the student within the last four years (up to the end of the application period) issued by the entry and exit administration department