Marketing is an interdisciplinary field that studies how enterprises identify and meet consumers' needs, and achieve the goals of brand value and profitability through strategic activities. It integrates knowledge from various fields such as economics, psychology, sociology, and management. The core principle is "consumer-centeredness". Through precise market analysis, creative communication strategies, and efficient channel management, it builds a bridge between enterprises and users. In the digital age, marketing has evolved from the traditional "selling products" to "building user relationships", becoming the core driving force for enterprise growth.

1. Non-Chinese citizens, in good health. 

2. Possess a high school diploma or equivalent educational qualification, and be between 18 and 24 years old. 

3. Applicants for courses taught in Chinese must achieve a score of at least 180 on the New Chinese Proficiency Test (HSK Level 4). 

Applicants for courses taught in English must have an English proficiency score of 5.5 or above on the IELTS, or 69 or above on the TOEFL, or 90 or above on the PTE, or provide proof of English instruction for their highest degree (with the school's official seal).

1. Front page of the passport. 

2. Highest educational qualification certificate. If the applicant is a student, a pre-graduation certificate or a student status certificate issued by the school where he/she is studying must be submitted. 

3. Academic Transcript. The scanned copy of the transcript should include the highest academic stage and the grades up to the most recent semester. If it is in a language other than Chinese or English, a Chinese or English translation and notarization are required. 

4. Recommendation Letters. Two recommendation letters, written in either Chinese or English. 

5. Study Plan in China. The study plan should be written in either Chinese or English and must be no less than 300 words. 

6. Other academic ability certificates or proof of participation in social activities. 

7. Language proficiency certificates, such as HSK certificates, IELTS/TOEFL/ Duolingo test scores, or official English teaching certification. 

8. "Foreigner Physical Examination Record Form". It should be filled out in Chinese or English. Download link: http://cie.xsyu.edu.cn/info/1066/2118.htm. 

9. Certificate of No Criminal Record. If it is in a language other than Chinese or English, a Chinese/English translation and notarization must be provided as well.